Answering the following question used to be fairly simple:
“Oh, you’re a musician? What kind of music do you play?
“Rock.”
“Oh, cool”
…or…
“Oh, you’re a musician? What kind of music do you play?
“I rap.”
“Oh, cool”
You get the idea. It’s a simple question and answer that many musicians get all the time. Almost guaranteed to happen the first time someone meets you and realizes you have music to offer, it’s practically automatic.
It’s the equivalent to being asked “How are you doing today?” and answering “Good, thanks.”. You may be far from “good”, but it’s your automated response 99% of the time.
They ask, you answer, now they know.
That’s the format for introducing yourself and your music.
I say that isn’t good enough.
I say that’s a missed opportunity to market your music. I suggest you adopt a new format immediately.
Read the full article »
Everyone and anyone who creates for a living will always run into the dreaded “dry spell”. It can’t be helped. Some people believe creativity itself is only a gift from a passing muse, and others believe it comes from the karma in their lifestyle.
One way to kick start your recovery from a dry spell is to think about the creative process as a system or a school of thought. Let’s take a look at how this 5 step blueprint can fuel your creative fires.
Read the full article »
Recently I had an incredible insight into something that might not have been meant for musicians. Reflecting on that, I suppose that is what makes great art, no matter what we see, it can be applied to any of us in a way that appears it was made just for us. Musicians, read that sentence again.
I watch movies when I exercise. It makes the time pass so much easier for those long spells of cardio. Today’s gadgets make it easy and portable.
The movie I’m watching this week is Batman Begins. I have seen it before, but for some reason, I had never seen it like this. I have had a paradigm shift.
“C’mon, Heath, Batman?” you might be saying.
Let me explain.
Read the full article »
Here at InTheBoxProduction, we have, until recently, concentrated on bringing relevant and applicable “how to’s” with our information videos and will continue to do the same.
It’s time to grow.
If you have been with us from the beginning, you have seen the evolution of our website, and we hope you find our new color scheme and layout cleaner and easier to find the information you’re looking for.
This will be key for the road ahead.
We offer more information now.
InTheBoxProduction.com is broadening it’s focus from just “how to” videos on music production on computers.
Read the full article »
